Give Me One Business Day And I'll Show You The Exact Friction Points Quietly Killing Your Landing Page Conversions... And What To Do About It
It's completely free with zero obligation. And unlike most landing page advice, this one doesn't rely on guesswork. If you have analytics and heatmap data, I'll dig into it and unearth what's actually costing you conversions. Don't have any data? I'll analyze using usability principles and psychological frameworks. Either way, what you'll get is an unbiased breakdown of what's hurting your conversions and why.

Sample report shown for illustration. Your audit is 100% confidential and won't be shown to anyone without your permission, ever.
Most Landing Pages Never Get The Iteration They Need And It's Costing You $$$
Most landing pages don’t win on the first try. They need two, three, sometimes more iterations before they finally hit their real potential.
It’s not unusual to see a 3% conversion rate turn into 6%, 8%, even higher, with the same traffic and the same ad spend.
The problem is, that’s never happened for most landing pages.
If anything, they only get guesses dressed up as iterations. New headline because it feels weak. New button color, then hope for the best.
And yet, nothing changed.
Conversions stay flat, or the leads that do trickle in aren’t even the ones you wanted.
Meanwhile, your ads keep doing their job, sending lead after lead to a page that isn’t converting the way it should.
Who's In Charge Of Iterating Your Landing Page?
Whose job is it to actually sit down, dig through the data, and ask what’s going wrong? Who’s got the copywriting chops and the UX know-how to fix it properly, instead of just poking at it and hoping?

Your designer?
Their job is to make it look good. And what looks good doesn't always convert.

Your ads manager?
They're paid to get clicks. But what happens after the click was never their problem.

A freelancer/agency you hired?
They got you launched. But they don't come back later and dig through why it's underperforming.
And it's certainly not you, because you're already juggling the page, the ads, the emails, and five other fires. You already have too much on your plate to sit still and read a heatmap for three hours straight.
NO ONE. And That's Where I Come In.
There's probably no official title for someone like me.
Someone who doesn't just read the data and hand you a report, but actually rolls his sleeves up and does most of the heavy lifting himself… whether that's rewriting the copy, redesigning the page, or even getting into the technical stuff like improving page speed when it's dragging conversions down.
I've spent the last 7 years developing those skills. When you work with me, you can rest assured knowing that the person who finds the problem is the same person who fixes it. Nothing gets lost in the handoff.
And it all starts with finding out what's actually going on:
SHOW ME WHAT'S KILLING MY CONVERSIONSNOTE: I only take 5 requests per week. First come, first served.Here’s How My Process Works
01. Start with your free audit
Fill out a short form and tell me about your landing page.
In one business day, I’ll go through your page and surface exactly what’s stopping visitors from converting. If you have analytics and heatmap data, I’ll use it. If you don’t, I’ll analyze using usability principles and psychological frameworks.
Either way, you’ll get a structured, prioritized breakdown of what’s hurting your conversions and why.
At this point, the report is yours. You can take it and implement the fixes yourself. Or if you’d rather have me handle it, we’ll move to the next step.
02. I get to work on the fixes
The audit already told us what’s broken. So we don’t waste time on lengthy briefings or back-and-forth alignment calls. We go straight into fixing.
Depending on what the audit surfaces, that could mean rewriting the headline and body copy to better match what your traffic actually came to find. It could mean restructuring the page flow so visitors aren’t hitting a wall before they reach the CTA. It could mean simplifying a form that’s asking for too much too soon. Or tightening the offer so it’s impossible to misunderstand.
Every change is tied directly to a finding from the audit. Nothing is changed on a hunch. Nothing is touched just because it looks off. If the data or the diagnostic framework doesn’t back it up, it doesn’t get changed.
03. I make sure the right tracking is in place
This is where most people stop.
A copywriter rewrites the page and calls it done. A designer makes it look better and disappears. Nobody sticks around to find out if any of it actually worked.
Without proper tracking, you won’t know either.
I set up Microsoft Clarity and GA4 events on your page before we start monitoring. Clarity shows how visitors behave: where they click, where they stop scrolling, what they ignore. GA4 measures what they do: form submissions, button clicks, CTA interactions.
Together they give you the full picture. Every decision from this point forward is backed by real behavioral data, not instinct.
04. I monitor the page and keep improving for 30 days
The page going live isn’t the finish line.
For 30 days, I keep a close eye on how the page is performing. I review the Clarity recordings, check the GA4 events, and look for patterns in what visitors are doing after every change made to the page.
And every week, you get a clear report on what’s happening, what I changed, and why.
No lock-in contract. If at any point it’s not working for you, you’re free to walk away.
The audit is where everything starts:
Show Me What's Killing My ConversionsNOTE: I only take 5 requests per week. First come, first served.

The Closest Thing To A Landing Page Department You'll Ever Hire
Hi, my name’s Rizal.
I’ve spent 7 years as a conversion copywriter. But at some point, writing better copy stopped being enough.
That’s when I noticed a pattern. Clients kept coming back to rebuild pages I’d already worked on. But when I asked what went wrong, nobody really knew. The answers were always vague.
“It just wasn’t converting.”
“We think it was the headline.”
“Maybe the copy doesn’t fit the new design.”
They were guessing. And I was fixing pages based on those guesses.
That’s until the day I started using session recording and heatmap tools on my own projects.
Visitors were dropping off in places I never would’ve guessed. Forms were pushing people away before they got submitted. The copy I was proud of wasn’t even being read.
Today I handle the full picture. Copy, page structure, UX, behavioral tracking, and even the technical stuff like making sure your form submissions are tracked as actual conversion events in GA4, not just page views that tell you nothing.
Being based in Indonesia means you get all of this without the agency price tag. All communication happens asynchronously, so there’s no time lost to calls and meetings. Just clear, focused work delivered on time.
A Few Words From People I've Worked With
Full transparency: the audit and ongoing optimization as a standalone service is new for me. I haven’t run hundreds of them yet and I won’t pretend otherwise.
These testimonials are from clients I've worked with on copywriting, landing page builds, and marketing automation projects. They'll give you a better sense of what it actually looks like to have me in your corner than anything I could say about myself.




You've Read This Far For A Reason
Something on this page rang true. Maybe it was the part about nobody owning the landing page problem. Maybe it was the pattern of guessing things without knowing why.
Either way, you're here because your page isn't doing what it should.
And the next step couldn't be simpler:
- Fill out a short form
- Tell me about your landing page
- In one business-day, you'll know exactly what's wrong with it and what to fix first.
If you decide to work with me after that, great. If you take the report and handle it yourself, that's fine too. But at least you'll know.

Frequently Asked Questions
What happens after the audit if I don't want to hire you?
I might check in after a few weeks to see how things are going. Not to sell you anything, but because I’m genuinely curious whether the findings helped. And if things went well, I’d love to hear about it. I’m building my portfolio in this service and honest feedback means a lot at this stage.
If that feels too forward, just say so. I’ll respect it completely.
What do you actually need from me to get started?
I've hired people before and it didn't work. Why would this be different?
Every recommendation I make is backed by behavioral data or proven diagnostic frameworks, not gut feel. And I stay on the page for 30 days after the fix to make sure the changes are actually working.
How much does it cost to work with you beyond the audit?
Do you guarantee results?
Can we jump on a Zoom call?
In practice, this works better than most clients expect. Because everything is documented and nothing gets lost in a conversation that nobody wrote down. Plus, you’re never waiting for a call to get an answer.
If you’d like to see that there’s a real person behind this, I’m happy to send you a short Loom video.
But if you need a consultant who’s available for regular live meetings, I’m probably not the right fit and I’d rather tell you that now than waste your time.
TL;DR
Your landing page is probably losing leads it should be converting. You don't know exactly why. And nobody on your team has the time or the specific skills to find out.
That's what I do.
I audit your landing page in one business day and tell you exactly what's broken and what to fix first. It's completely free. No pitch, no obligation.
If you want me to fix it after that, I handle everything. Copy, structure, tracking, and 30 days of monitoring to make sure it's actually working. No lock-in contract.
